Content Creation

Specific examples of content created throughout my career.

Content Creation

Specific examples of content created throughout my career.

Video Production
A collection of videos created for various marketing, branding, and product initiatives. 
SAInt by encoord | The Future of Energy Planning
An animated product video meant to explain encoord's value proposition and better tell the story of how the software SAInt can help specific segments of the company's customer base.
encoord's 2024: Expanding and Connecting Energy Planning
An animated video designed to recap and inform about developments and successes throughout the year. 
SAInt Tutorial Videos #1
The first of a series of tutorial videos with the goal of acting as a resource for a free trial program.
The Pivotal Innovator
An animated product video designed to show the core strategies and concepts that Pivotal Innovation was using to help companies grow their business value.
Flyers and Marketing Materials
Examples of marketing collateral created for informing potential customers
(Click each for a larger version, and see their numbered descriptions below)
1. Plan for an Integrated Energy Future: An example of a product flyer outlining a key feature of the software.
2. Integrated planning to Address DERs: A highly-targeted flyer used for outlining a very specific use case.
3. SAInt: The Future of Energy Education and Research: An example of a flyer targeted toward the potential customer type and outlines directly how the value of the software for them.
Blogs and Articles
Examples of blog content created to communicate important ideas and optimize websites for SEO. 
SAInt 3.6: Introducing the SAInt Community
This blog was meant to announce release of SAInt version 3.6, highlighting new features such as public documentation, a user forum, and a free trial, aimed at fostering a collaborative community around the software.
I felt that this blog served as a strong portfolio piece by demonstrating the ability to effectively communicate complex software updates in an engaging and accessible manner, showcasing skills in technical writing, audience engagement, and community building.
encoord's 2024: A Year of Expanding and Connecting Energy Planning
Each year at encoord, I led an effort to summarize the year's important software updates, projects, conferences, awards, and similar. This blog accompanies the above 2024 recap video. 
This piece showcases my ability to craft engaging, technically informed content that reflects thought leadership, drives engagement, and supports brand messaging. 

3 Reasons Software is Holding Your Company Back
Our company recognized that sheer amount of software and enterprise platforms within organizations often led to siloed teams and an overload of data, hindering goal achievement. To address this issue, I conducted research and authored an article discussing the challenges posed by data silos followed by how a company can solve these challenges
This piece demonstrates my ability to break down common business challenges and present practical solutions in a clear and approachable way. It highlights my skill in identifying issues that resonate with professionals, crafting thoughtful insights, and providing actionable recommendations to help businesses improve their efficiency and strategy.

Case Studies
Examples of case studies designed to showcase real-world examples of how strategies and solutions have helped businesses overcome challenges, achieve goals, and drive success.
Case Study - Security and Resiliency of the U.S. Gas Supply
How encoord worked with the National Renewable Energy Laboratory to analyze the potential impacts of inclement weather and other extreme events on the resiliency and security of gas supply.

Case Study: Long-Duration Energy Storage Integration in Europe
How encoord helped Sumitomo SHI FW assess the practicality of integrating their Liquid Air Energy Storage technology in Europe, as well as determining its influence on reducing greenhouse gas emissions.

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